I've featured strawberry cupcakes on this blog before but I found a new recipe that takes it up another level, hence the post title "2.0". I have no shame in admitting that I love supermarket/bakery cupcakes and frosting. People are normally surprised by this because of my passion for baking, but it's the texture that really draws me in - nothing beats a moist and tender crumb - and it's hard to replicate at home. Until now!
A few years ago I stumbled upon a great blog for Woodland Bakery in New Jersey, which at the time was owned by pastry chef Gretchen Price. Gretchen was one of the first people I've seen that actually posted recipes from her bakery on the web AND for free. Professional quality results at home? Sign me up! Recently she sold the bakery and started her own blog called what else, Gretchen's Bakery. Check it out because she has excellent recipes and instructional YouTube videos.
These strawberry cupcakes are a variation of her Moist Fluffy White Cake and Buttercream recipes. For the cupcakes I just replaced about 1/3 cup of the milk with strawberry puree (also found on her blog). With the frosting you just add some strawberry puree at the end, to taste. Finally...supermarket/bakery treats from my kitchen!